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Breathe in
2 seconds in · 6 out
Brown noise
Masking the room
4
Pathways for different states: calm, block, steady, reset.
<60s
From opening the app to feeling a shift in your body.
0
Streaks, badges, notifications or guilt-loop reminders.
PhD
Designed by Dr Craig Newman, Clinical Psychologist.
Four ways to come back to yourself
One home screen. Four pathways through it.
Different brains need different things at different moments. Regulate gives
you four ways in, and gets out of the way once you arrive.
For your state
01 · Calm me
For when feelings get too loud.
Two settling sighs, then a slower paced breath you can lock onto. Pick a length and a single button does the rest. No decisions when you can't make them.
Calming Panic · 5 min sigh-breathing
Quiet the World · balanced pace
Cold-water reset for spikes
For your state
02 · Block it out
For when the world is too loud.
White, pink, brown or grey noise, chosen on purpose, not by accident. With plain-English explanations of which one suits ADHD vs sensory-sensitive ears.
Four masking colours, headphones-aware
Background-safe, screen can sleep
"Which should I pick?" guide built in
For your state
03 · Steady me
For when your body needs rhythm.
Subtle, repeating vibrations you can feel rather than hear or see. Lay the phone on your chest, hands on top. Your body locks onto the beat.
Soft Pulse · Box Tap · Wave · Focus Tick
3, 5, 20 minutes, or no limit
Discreet enough for public spaces
For your state
04 · Try this
For when you can't think straight.
One quick body-based prompt: cold water, a cheek hold, a grounding move. Designed for moments when reading more than two sentences feels impossible.
Single instruction, one tap to swap
Each prompt rooted in physiology
Hands you off to a longer tool if needed
The thinking behind it
Most regulation apps are built for neurotypical brains on a good day.
Regulate is built for the brain you have, on the day you're having.
Dr Craig Newman
Clinical Psychologist · 20+ years in neuropsychology and digital health innovation
When you'd reach for it
The moments most apps aren't designed for.
Regulate isn't a daily habit you have to maintain. It's there for the
moments your nervous system actually needs help, and forgettable in between.
Before
The meeting you're already dreading.
Five minutes of paced breathing in a bathroom stall, or in your car before walking in.
During
Sensory overload at the supermarket.
Brown noise in one earbud while you finish what you came for. Your screen can stay in your pocket.
After
A day that took everything you had.
A 20-minute Soft Pulse rhythm on your chest. No screen, no scroll, no decisions.
Mid-spike
A panic attack rising in your throat.
One tap to Calming Panic: two settling sighs, then a slower rate you can hold onto.
Mid-task
Hyperfocus crashing into a wall.
Focus Tick: a quiet, rhythmic vibration you don't have to attend to. The room gets quieter.
3am
Your brain won't switch off.
Brown noise, Wave rhythm, dim the screen with the dark filter. No streaks to break.
Sensory-first by default
Tuned to your eyes,
not the average screen.
Pick the filter colour that feels easiest on a flared-up day: warm yellow,
deep teal, neutral grey, calming blue. Set it once and the whole app dims,
warms or cools to match. Nothing flashes. Nothing celebrates you.
→No flash, no celebration. Buttons settle, they don't bounce.
→No notifications. Ever. You go to the app when you need it. The app doesn't chase you.
→Plain language. "When the world is too loud", not "Tier 2 grounding exercise."
Grey
Cool neutral light
Dark
Low-light deep teal
Yellow
Warm low-blue tint
Blue
Cool calming tint
How it's different
Built around three quiet rules.
/ 01
Fewer choices, not more.
When you're already overwhelmed, the last thing you need is a settings panel. Every screen has one main action; everything else is a footnote. You can decide later, or never.
/ 02
Body before head.
Talk-it-out tools require a brain that can talk. When yours can't, breath, vibration, sound, and cold water can. Regulate leads with the body and lets thinking come back online on its own.
/ 03
Forgettable, on purpose.
No streaks, leagues, or guilt-trips. We'd rather you forget us for a month and remember us in the moment you need us most. That's the only metric that matters.
From the maker
Designed by a clinical psychologist, not a growth team.
Regulate is the work of Dr Craig Newman, a UK-based clinical psychologist
with almost two decades of building award-winning digital health apps that
have been shown, in evidence, to transform the lives of the people who use them.
Craig is also neurodivergent, and regulating his own emotions is part of
daily life. He built Regulate from both sides of the clinic room: out of
the evidence base for what genuinely works, and as something he can reach
for himself in moments of urgent need or proactive care.
This isn't a thought experiment. It's a tool designed to have real impact
in Craig's own life, and in the lives of the many people he works with and
supports to regulate emotion every day.